March news: meet Zhangdayi (wanghong) and today’s millennials

This week we’re talking about WeChat’s role for beauty brands in China, wanghong as a specific type of influencer fashion brands need to know about, an in-depth study on millennials in China, and how to look out for fake followers of a KOL before you work with them. Read on!

By | 2017-11-15T13:43:51+00:00 March 27th, 2017|E-commerce, KOL, Livestreaming, Parklu, Wechat|