CIM Episode 009: Prioritizing Fans Over Brands and Adjusting to Life Back in Australia with One of the Most Famous Foreign Influencers in China, Comedian David Gulasi

December 27, 2017

In this episode, we chat with David Gulasi, one of the most famous foreign influencers in China. In early 2016 a video he created went viral and, fast-forward to today, he now has over 8 million followers in total across multiple social channels and has worked with tons of huge brands including Dove, Huawei, Volkswagen and Fisher Price.

David and I discuss:

  • His content creation process
  • The future of live streaming
  • Why he prefers working directly with brands (as opposed to agencies)
  • Why brands need to stop micromanaging influencers
  • How his move back to Australia has impacted his career as an influencer in China and his plans for the future

Guest: David Gulasi



Weibo: @davidhohhot

Host: Lauren Hallanan



Instagram: @laurenleren


Mentioned in the Episode:

Where are we Going Dad?  爸爸去哪儿?- a hit Chinese reality TV show

Thanks to our sponsor PARKLU:

For additional information and show notes head over to

If you like this podcast and know someone who might find it interesting, please share!

Share This Article

Related Posts
Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages
Subscribe to China marketing insights
Let’s Connect
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram