CIM Episode 010: China Live Streaming 101 - Top Platforms, How Brands Can Use Live Streaming, and the Future of the Live Streaming Industry

January 3, 2018

Welcome to my first ever solo episode! This week I am discussing live streaming in China and I cover a lot including:

  • My personal experience growing my Momo live streaming account to 300k followers
  • How I made several thousand dollars a month live streaming
  • As the live streaming industry is maturing, who are the top players and what are their characteristics
  • Why brands need to incorporate live streaming into their China strategy
  • How I think the industry will develop in 2018

Feel free to message me and let me know what you think of the podcast! I love hearing your feedback.

Host: Lauren Hallanan



My live streaming blog:


Thanks to our sponsor PARKLU:

For additional information and show notes head over to

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