CIM035: Key Takeways From Our Guide to Xiaohongshu With Miro Li of Double V Consulting

December 29, 2018

In this episode Miro Li and I discuss our recently published guide to the social commerce platform Xiaohongshu or RED. While tons of people have grabbed the report, we know a lot of you are busy and probably haven’t had time to actually sit down and read it cover to cover so we wanted to create an episode where we go through the report and highlight key points. And even if you have read it, I suggest you still listen to the podcast because you might learn something new that you missed.

If you don’t yet have a copy of the report, you can grab one from the link below. I predict that Xiaohongshu will be one of the most influential Chinese social media platforms in 2019 so I strongly suggest you start learning about it now!

Guest: Miro Li



WeChat ID: miro509

Host: Lauren Hallanan



WeChat: H1212118514

Get your copy of my Amazon bestseller “Digital China: Working with Bloggers, Influencers and KOLs” 

Mentioned in the Episode:

Download Your Guide to Xiaohongshu

CIM Episode 027: Xiaohongshu 101 with Elaine Wong of Double V. Consulting

CIM Episode 034: What Brands Need to Know About Working with Influencers on Xiaohongshu with Influencer Claire Jiang

Thanks to our sponsors PARKLU: and The Meet Group 

If you like this podcast and know someone who might find it interesting, please share! 

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